What are the best products for affiliate marketing? Although people will disagree on what exactly the ‘best’ products are, in my view, they are products which enable you to grow and build your internet business in the fastest possible time.
If you already have a website, and a number of daily visitors, it’s probably worth finding products which suit your existing audience. However, it is also the way in which you present the products which will determine sales. More on this later.
Best Products For Affiliate Marketing
Some of the best products for affiliate marketing are those which offer many ways to earn commissions. This might include:
- High commission affiliate programs – (also known as high ticket products)
- Products within a range for which you can earn multiple commissions
- Products with “up-sells” Up-sells are products you can promote to existing customers
- Subscription products – such as software programs and memberships. Subscriptions are good for affiliates because they pay out again and again for previous sales you have already made.
- Multi-Tier sales pay you for sales made by your referrals.
With a high ticket sales funnel such as the one described above, you will have a much higher return on investment, than with small value or ‘single point of sale’ items. The value of a customer is much higher with affiliate programs which offer these kinds of products. Because of this, high commission affiliate programs let you more easily use paid marketing strategies to build your internet business in the fastest possible time.
Paid Marketing Vs. ‘Free’ Marketing Strategies
Paid marketing strategies let you build an internet business quickly. Free strategies take much longer because you need to build content and them promote it. It can take a long time before you get any traction with content marketing strategies.
Paid marketing in conjunction with a high ticket program can get traction much more quickly. In addition, it can also be scaled up more easily because of the high ticket items and subscription etc. within the funnel.
So, if you’re starting from scratch, the quickest way to gain traction is to get a high ticket funnel and use paid marketing strategies. There’s still a lot to learn of course, but it’s definitely one of the fastest way to start earning from the internet.
Already Got A Website?
Let’s for argument’s sake say that you’ve already got a website and a load of traffic. If this is the case, you’ll want to monetise your website with a suitable product range which you can offer as a solution to the problems which your visitors may have.
The best products for affiliate marketing in this scenario, will vary according to the content on your website. Ideally, look for products which suit your target audience. Unless your website visitors are a good match for what you offer to them, it’s unlikely that you’ll make any sales.
You’ll need to have a good amount of traffic already on your website to start making commissions on affiliate products. As mentioned earlier too, the way in which you present your products can have a large impact on whether they actually sell.
The best way to get your products in front of your website visitors more often is to get them to sign up to an email list of subscribers. This can be done by offering a ‘freebie’ giveaway of some kind.
Building An Email List – Best Affiliate Products To Sell
Whatever products you have to sell, you’re still going to need to get them in front of a well targeted audience who are well suited to receive them. Unless you get this step right, you’re unlikely to make any sales – whatever products you decide to sell.
Your website is the “shop front” from which you should convert visitors into subscribers. Once on your email list, you have successfully extended the time period with which your visitors can make a buying decision. On your website, a visitor only has a few minutes to decide to buy one of your affiliate products. Once you get them on your list, this can be extended into the weeks, months, years and even decades ahead.
Targeting The Right Audience
Even so, you still need to get the right people onto your list, and deliver a valuable email follow up which helps them come to the right decision for them. This starts with your marketing message. Unless you target the right people, and in the right way, you could easily lose their interest. Once this happens, they stop opening your emails!
Targeting the right audience is done with any one of many of the available marketing platforms available for online marketers and affiliates. Facebook, YouTube, Adwords and Bing are just a few of the available platforms which you can use to drive a huge amount of well targeted traffic into your landing page.
By specifying your audience by age, interests, location and a number of other demographics, you can get very specific about who you want to target with your advertising message. Once you learn how to do this well, you can automate the process of selling online and scale up your business into the large income figures.
Why Use A Landing Page Not A Website?
Selling digital products online is great. You can automate the process and scale up to a global audience. It gives pretty much anyone the opportunity to leverage the power of the internet to create a scalable income. However, even with the best products for affiliate marketing and a good marketing platform, people still can get it wrong.
Sending paid traffic to a website can be a mistake. A website often has multiple potential tabs and links where visitors can roam freely! A landing page is specifically designed to give the visitor only two possible options: sign up to your email list, or leave the page! Having fewer decisions means people often choose to sign up in far more cases than they would have on a normal website.
What Are The Best Products For Affiliate Marketing?
Some of the best products for affiliate marketing offer multiple income sources as discussed:
- Subscription products
- High ticket products
- A product range including up-sells and a built in sales team
- Multi-tier sales
This is a good business model and not just the best products. Ideally choose at least products which have ongoing value for the customer and offer affiliates ongoing commissions in the form of up-sells and/or subscription products.
But the best products for one person might not be the best products for someone else. Ultimately you need to believe in what you are doing as an affiliate. If you don’t, it will show!
If you have some conflict with the product you’re trying to sell, it can hold you back. Ideally, start with something you want yourself as a product and have already bought or would like to purchase. Then you can also write about or create content about those products with some amount of certainty.
